HappeningPH Trade Fair! 26th Likha ng Central Luzon 2023 to Happen on Oct 16-20 at SM Megmall
26th Likha ng CENTRAL LUZON 2023
Mega Trade Hall 2, 5th Floor Bldg B. SM Mega Mall, Mandaluyong City
October 16-20, 2024
- BACKGROUND
The Likha ng Central Luzon Trade Fair is a major regional trade promotion activity jointly organized by DTI-R3 and Philexport- R3, with the full support of the Regional Development Council – R3 and the Central Luzon Growth Corridor Foundation Inc., which is composed of the 7 Governors of the region and DTI as member.
Likha is one of the longest running trade fair in the country. It features the best local products produced or sold by micro, small and medium enterprises from the seven provinces of Central Luzon. Likha exhibitors are MSMEs assisted by the regional and provincial offices of DTI Region 3.
The fair is held annually and serves as the culminating activity of industry and trade related programs given to entrepreneurs in Region 3. Capability building seminars are conducted before the fair to develop the technical capabilities of the micro and small enterprises and eventually, become exporters. Product development activities are also undertaken to develop new products and designs.
Now on its 26th year, the Likha ng Central Luzon Trade Fair has proven to be an effective venue to promote the products of the region to institutional buyers and exporters based in Metro Manila. It has become one of the much-awaited trade events in Manila because of the distinctive and quality products the region offers.
THEME: “Tatak Pinoy! Innovative and Sustainable Products”
- EXHIBITORS
More than one hundred forty (140) MSMEs will be participating from the seven provinces of the region, promoting their provincial branding namely:
Aurora – “Siempre Aurora”
Bataan – “Galing Bataan”
Bulacan – “Tatak Bulakenyo”
Nueva Ecija – “Taas Noo Novo Ecijano”
Pampanga – “Love Pampanga”
Tarlac – “Natural Tarlac”
Zambales – “Zambales Finest”
PRODUCT FEATURE
- Processed Food
- Furniture and Home Furnishings
- Wearables (Fashion Accessories, bags, Filipiniana, footwear, Jewelry)
- Gifts, Holiday Decors, and other Novelty items
- Beverages
- Woodcraft and Handicrafts
- Others (organic and cosmetic products)
SPECIAL FEATURE:
A Special Showcase featuring the newly developed and creative products, packaging and label designs under the Shared Service Facility (SSF) and OTOP Next Gen Program of DTI will be the special highlight of the Fair.
COOPERATING PARTNERS
The trade fair is supported by the Philexport-3, Regional Development Council-3, Central Luzon Growth Corridor Foundation Inc. (CLGCFI), Philippine Information Agency, LGUs of the 7 provinces of Region 3, SMED Councils and DTI attached Bureaus/Agencies. 
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